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Your Chance of Finding Quality Scientific Information on Google Depends on the Language You Search In

The language divide in scientific information available to Internet users Choose your language: Hebrew Arabic We are often told that nowadays, all the world's knowledge is available at our fingertips – just a quick Google search away. But what happens when users search for information in their own language? For example, when searching for a scientific term, do

Science outreach through social media: an experience from Colombia

By Sofía VillaInstagram, Twitter, Youtube, and now Tiktok are becoming strong platforms for communicating science. Nevertheless, the most visible science influencers are Northamerican publishing content in English.To explore new perspectives for science in social media, we talked with Astromaiky, a Colombian astrophysicist who started a career as a science influencer. Throughout his profiles on

Diverse public in Africa: the main challenge for Scicomm

By Sofía VillaIn the vast continent of Africa -which includes 54 countries- different cultures, languages and social contexts converge. This diverse audience demands specific formats and language to engage with them. To better understand the picture about Science Communication in Africa and particularly in South Africa, I talked with Marina Joubert. She is a Senior Researcher and Lecturer in

Scicomm in Latin America: Perspectives from Brazil

BY Sofía VillaThe year 2020 was very challenging in many aspects, also for Science Communication that has to struggle in the chaotic relationship between science and society in the middle of a pandemic. For talking about this and the perspectives of the field in Brazil, I spoke with Luisa Massarani on the most visible authorities in Brazilian scicomm. Massarani is a journalist, coordinator for

How online public challenge Chinese scientists’ authority

BY Zheng Yang, PhD Scientists are always considered the only ‘legitimate’ communicators in the online science communication process, especially in the Chinese context where science and scientists enjoy very lofty social status with their discourse authority.However, the digital media environment and the public - who are good at taking advantages of such an environment - are changing this

Finding the style of science communication

BY Sofía VillaFrom Galileo’s observation until the first flight on Mars...all scientific milestones needed a catchy and clear way to be communicated to reach the public. This “style” is the subject of the mini-course "Style in Science Communication" created by Massimiano Bucchi, Professor at the University of Trento, and Jordan Collver, freelance illustrator, comic artist, and science

How to publish an academic paper in science communication

Publishing in a prestigious international journal such as Public Understanding of Science and JCOM, Journal of Science Communication is indeed a desire of researchers in science communication around the globe.Less obvious, however, mainly for the enthusiastic new generation of young researchers, are the editors' choice criteria, and what can increase the chances of their papers get